creative at the core.

grounded in strategy.

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A LITTLE ABOUT ME

I’m energized by creative collaboration and grounded in operational strategy. A blend of right-brain curiosity and left-brain precision, and equal parts big-picture thinker and get-it-done executor.

With a background that bridges marketing, development, and business ops, I love turning bold ideas into real-world impact. From shaping brand stories to streamlining processes, I bring structure to creativity and momentum to strategy. I believe in making things work, and making it beautiful along the way.

Creative minds need structure. Strategy needs spark. I bring both.

THE KNOW-HOWS

  • Expertise in CRM & CMS platforms, as well as:

    Acrobat Pro
    Adobe Creative Suite
    Asana
    Constant Contact
    CVENT
    DocuSign
    Google Workspace
    Guideline
    Gusto
    MailChimp
    Microsoft Office
    Microsoft Teams
    ModX
    Quickbooks
    Salesforce
    Slack
    SurveyMonkey
    WebEx
    WordPress
    Zoom
    … and more!

    + Google Analytics & AdWords

  • Branding
    Concept Development
    Creative Direction
    Creative Strategy
    Data Visualization
    Decks & Presentations
    Print & Digital Content Creation
    Sales Collateral
    Social
    Storytelling
    Visual Communication

  • Brand Management
    Content Marketing
    Copy Editing
    Copywriting
    Data Analysis
    Digital Marketing Certified
    Email Marketing
    Inbound Marketing Certified Marketing Strategy
    Omnichannel Marketing
    Virtual & IRL Event Marketing
    Website Management

  • Account Management
    Basic Finance including AP & AR Business Development
    Business Operations
    Client Relationship Management
    Contract Facilitation
    Event Planning & Coordination
    HR Liason
    Pipeline Management
    Project Management
    Proposals
    Team Leadership & Development
    Vendor Management

CREATIVE

MARKETING

BUSINESS

OPERATIONS

CREATIVE MARKETING BUSINESS OPERATIONS

“Liza is the first person I go to for advice whether it be for my small business, home design, or life in general. She is honest and thorough with an impeccable eye for detail and a knack for forward thinking.”

— Colleague → Friend → Client.